AI Growth Lab #15: $15M in 13 Months

Hey AI Growth Hackers,

Exciting news! We're launching a new series at Unbeat.ai, and you're getting the first look.

Each week, we'll be interviewing founders and CMOs from the fastest-growing startups to bring you their most effective growth strategies and AI tactics. No fluff, no theory - just real, actionable insights from companies that are crushing it.

For our first edition, we sat down with Alan Cassinelli, Brand & Product Marketing Manager at Blaze AI.

Blaze AI is a game-changing AI-powered platform that creates personalized social media content, blogs, newsletters, and websites in your unique brand voice and style. In just 13 months, they've skyrocketed to $15M in revenue by helping businesses save an average of 10 hours per week on content creation.

Here's what we uncovered from their explosive growth journey:

📈 Blaze AI’s #1 Growth Strategy: Influencer Marketing Reimagined

One of the most effective growth strategies for Blaze AI has been, and still is, influencer marketing. Blaze AI cracked the influencer code:

• Tested various incentive models (upfront payment, affiliate links, per 1000 views)

• One viral video (1M+ views) became their golden ticket

• Bought rights to the video for paid advertising

• Result: 4x better performance than previous ads

Key Takeaway: When you find influencer content that works organically, use it to run ads too! It’ll amplify the effects.

📊 Blaze AI’s #1 Growth Tactic: Comic Book Branding in a Robot World

Blaze AI stands out with its 1950s comic book style branding. This unique approach:

• Differentiates them in the sterile AI space

• Resonates with customers (some say it feels more "human")

• Makes their ads memorable in social media feeds

Key Takeaway: Don't be afraid to go against industry norms with your branding.

🎁 Bonus Insight: The Trust and Feedback Goldmine

One unexpected tactic that helped Blaze AI is weekly webinars. These live sessions serve multiple purposes:

• Showcase the product to potential customers hesitant about inputting credit card info

• Gather real-time feedback on messaging and features

• Build personal connections with customers

• Source ideas for product roadmap

Key Takeaway: Use live interactions to build trust and gather invaluable insights.

🎯 Blaze AI’s Unbeatable Formula

Combine data-driven influencer partnerships, unique branding, and personal customer interactions for explosive growth.

Who should we interview next? Hit reply and let me know!

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Until next week, keep growing and innovating!

P.S. If you found this newsletter valuable, forward it to a friend who's looking to leverage AI for business growth. They'll thank you for it!

Love it? Hate it? Think we missed something? Let us know! We’re here to make this the most valuable two minutes of your week.